It was Vincent Van Gogh who famously professed, “The whole future of art is to be found in the South of France.” Teeming with history, architecture and innumerable idyllic landscapes, the mélange of Mediterranean resort towns has long acted as a source of inspiration for creatives in all forms. Perhaps it’s not all surprising that we, too, can’t seem to stay away. This very southern coast shaped the spirit of our Pre-Fall Collection. So we returned to photograph the season’s campaign within French-Turkish architect Jean Balladur's utopian seaside city, La Grande-Motte.
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Kiki wears our Chimi Edith Sunglasses and Cotton-Silk Tie Smocked Dress.
La Grande-Motte
PRE-FALL 2026
Kiki wears our Chimi Tome Sunglasses, Gathered A-Line Button-Front Shirt, Cotton Scarf-Tie Skirt, and San Juan Jelly Thong Sandal.
Kiki wears our Chimi Tome Sunglasses, Gathered A-Line Button-Front Shirt, and Cotton Scarf-Tie Skirt.
At left, Tim wears our Chimi 02 Sunglasses, Italian Cotton-Linen Band-Collar Bomber Jacket, Louie Relaxed Cotton-Linen Chino Pant, and Seaside Leather Sneaker. At right, Kiki wears our Chimi Tome Sunglasses, Striped Italian Cotton-Cashmere Three-Quarter-Sleeve Cardigan, Cotton Pull-On Skort and Hallie Heel.
Kiki wears our Chimi 12 Sunglasses, Birdseye Cotton Pocket Tank, and Camille Wide-Leg Trouser.
Kiki wears our Chimi Tome Sunglasses, Cotton Bomber Jacket, Cotton Pull-On Skort and San Juan Jelly Thong Sandal. Tim wears our Cotton-Nylon Zip Shirt, Men's 30mm Spazzolato Leather Belt, Louie Relaxed Stretch-Cotton Double-Pleated Trouser and Fiji Leather Thong Sandal.
Tim wears our Chimi 02 Sunglasses and Macro-Rib Cotton Johnny-Collar Shirt.
Kiki wears our Chimi Tome Sunglasses, Matte Jersey Bubble Top and Crinkled Plissé Cotton-Blend Maxi Skirt.
The mesmerizing, modernist pyramids were built entirely from scratch in the ‘60s and ‘70s, conceived as a dream of leisure and rhythmic living. Visualizing a haven for those seeking respite from past and present, Balladur centered his designs on the Camargue’s greatest assets: sun and sea. The curved, dune-like structures were intentionally oriented so that every balcony and terrace indulges in a view of both elements. Car access is limited by paths that instead invite walking and biking. Over 30,000 trees were planted, not just for verdancy, but also to protect against the harshness of wind and salt. The most striking part of La Grande-Motte is not the distinctness of its architecture, but in the way those sharp, geometric lines and perforations seamlessly harmonize with nature. Sensations of freedom and ease are ever-present here; the concept of an endless summer feeling closer to reality than fantasy — a sentiment that echoes within our own sun-soaked palettes and diaphanous fabrications.
Kiki wears our Chimi Tome Sunglasses, Matte Jersey Bubble Top and Crinkled Plissé Cotton-Blend Maxi Skirt.
At left, Tim wears Chimi Novis Sunglasses, Crafted Texture Cotton-Cashmere Sweater, and Louie Relaxed Cotton-Linen Chino Pant. At right, Kiki wears our Straw Bucket Hat, Collarless Cropped Suede Jacket, Ribbed Scoop-Neck Tank, Women's Avery 20mm Stitched Leather Belt, and Cotton Pull-On Skort.
Tim wears our Chimi Novis Sunglasses, Linen Relaxed Sport Coat, Jacquard-Rib Cotton Henley, and Linen Classic Pant.
Kiki wears our Chimi Tome Sunglasses, and Sculpted Cotton-Blend Parachute Jacket. Tim wears Chimi Novis Sunglasses, Crafted Texture Cotton-Cashmere Sweater, and Louie Relaxed Cotton-Linen Chino Pant.
Tim wears our Chimi 02 Sunglasses, Cotton Crochet Button-Front Shirt, and Louie Relaxed Stretch-Cotton Pant.
Kiki wears our Chimi Tome Sunglasses, Pintuck High-Rise Wide-Leg Drawcord-Hem Pant, San Juan Leather Heeled Thong Sandal and Josie Leather Top-Handle Bag.
Kiki wears our Straw Bucket Hat, Tipped Italian Cotton-Cashmere Polo Sweater, and Cotton Full Skirt.
Kiki wears our Chimi Tome Sunglasses, Stretch-Cotton Twill Shrunken Jacket, Cotton Full Skirt, and Josie Leather Top-Handle Bag. Kiki wears our Matte Jersey Off-Shoulder Midi Dress and San Juan Leather Heeled Thong Sandal.
At left, Tim wears our Chimi 02 Sunglasses, Shaker Italian Cotton-Blend Polo Sweater, Louie Relaxed Cotton-Linen Chino Pant and Fiji Suede Thong Sandal. At right, Kiki wears our Chimi Tome Sunglasses, and Stretch-Cotton Twill Shrunken Jacket.
Kiki wears our Chimi Tome Sunglasses, Convertible Plissé Cape Top, Mid-Rise Paneled Stretch-Cotton Pant, and San Juan Leather Heeled Thong Sandal. Tim wears our Chimi 02 Sunglasses, Italian Linen-Cotton Chore Coat, Cove Stripe Cotton-Hemp Cabana Shirt, and Owen Athletic Linen-Cotton Extended-Tab Pant.
At left, Tim wears our Chimi 02 Sunglasses, Suede Shirt Jacket, Men's 30mm Spazzolato Leather Belt, Wool Double-Pleat Suiting Trouser and Fiji Leather Thong Sandal. At right, Kiki wears our Matte Jersey Off-Shoulder Midi Dress.
Kiki wears our Chimi Tome Sunglasses, Crinkled Plissé Cotton-Blend Maxi Skirt, Camille Wide-Leg Trouser, and San Juan Leather Heeled Thong Sandal.
Tim wears our Chimi 02 Sunglasses, Lightweight Cotton Barn Jacket, Cotton Poplin Button-Front Shirt, Peached Cotton Jersey T-Shirt, and Louie Relaxed Cotton Easy Pant. Kiki wears our Chimi Tome Sunglasses, Suede Paneled Shirt Jacket, Suede Paneled Skirt, San Juan Leather Heeled Thong Sandal, and Josie Suede Large Tote.
Tim wears our Chimi 02 Sunglasses, Lightweight Cotton Barn Jacket, Cotton Poplin Button-Front Shirt, Peached Cotton Jersey T-Shirt, Louie Relaxed Cotton Easy Pant, and Grant Suede Loafer.
Kiki wears our Chimi Tome Sunglasses, Technical Car Coat, Mid-Rise Shine Crepe Pull-On Pant and San Juan Jelly Thong Sandal. Tim wears our Chimi 02 Sunglasses, Seed-Stitch Rib Cotton Polo Sweater, and Louie Relaxed Stretch-Cotton Double-Pleated Trouser.
Photographed by: Melanie + Ramon.