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               aria-label=\"Select Color POMELO\"\n                aria-describedby=\"740POM\"\n                data-url=\"https://www.vince.com/on/demandware.store/Sites-vince-Site/default/Product-Variation?dwvar_SCW9974VNCPETALNECTAR_color=740POM&amp;pid=SCW9974VNCPETALNECTAR&amp;quantity=1\" \n                data-pid=\"SCW9974VNCPETALNECTAR\"\n                data-color=\"SCW9974VNCPETALNECTAR\"\n                data-addtocarturl=\"/on/demandware.store/Sites-vince-Site/default/Cart-AddProduct\"\n                \n        >\n            <span data-attr-value=\"740POM\"\n                    class=\"\n                        color-value\n                        swatch-square\n                        \n                        swatch-value\n                        selectable\n                        \n                    \"\n                    title=\"POMELO\"\n                    \n                    style=\"background-image: 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data-url=\"https://www.vince.com/on/demandware.store/Sites-vince-Site/default/Product-Variation?dwvar_SCW9974VNCPETALNECTAR_color=137OWT&amp;pid=SCW9974VNCPETALNECTAR&amp;quantity=1\" \n                data-pid=\"SCW9974VNCPETALNECTAR\"\n                data-color=\"SCW9974VNCPETALNECTAR\"\n                data-addtocarturl=\"/on/demandware.store/Sites-vince-Site/default/Cart-AddProduct\"\n                \n        >\n            <span data-attr-value=\"137OWT\"\n                    class=\"\n                        color-value\n                        swatch-square\n                        \n                        swatch-value\n                        selectable\n                        \n                    \"\n                    title=\"OPTIC WHITE\"\n                    \n                    style=\"background-image: url(https://cdn.media.amplience.net/i/vince/SCW9974VNC_137OWT_PSWATCH?$swatch$)\"\n                    \n\n            >\n                    \n            </span>\n 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  "productUrl": "/product/lightweight-cashmere-scarf-SCW9974VNCPETALNECTAR.html"
}